MARACOOS Strategic Plan
2026-2031
MISSION & VISION
MARACOOS powers understanding and prediction of the Mid-Atlantic ocean, coast, and estuaries. Our innovative, high quality data products, and solutions are integral to stakeholders who make decisions that save lives and property, support the economy, and improve the health and readiness of our region.
CORE VALUES
We use these values as an interrelated set to guide our work and how we do it. They are all equally important.
Innovation & Leadership: We believe in consistently pursuing best practices, creativity, and new ideas that can serve as a model in our region and beyond.
Partnerships: We believe that building and leveraging collaborative relationships furthers our mission.
Quality & Access: We believe in delivering high-quality data products and solutions that can be easily accessed by our stakeholders.
Reliability & Commitment: We believe in sustained operations and partnerships; by being there every day, over time for our stakeholders.
Stakeholder Driven: We believe in understanding and responding to the needs of all of our stakeholders in the Mid-Atlantic.
OUR PRIORITY GOALS
PRIORITY GOALS
1. Increased understanding of a more engaged stakeholder community
2. Expanded, dependable, and innovative data collection and curation
3. Tailored data products and solutions based on stakeholder needs
4. Grow a more collaborative and innovative organization
1 Increased understanding of a more engaged stakeholder community
The primary things MARACOOS will do to achieve this goal:
1. Identify and assess existing stakeholders
2. Engage stakeholders to understand and track their needs
3. Identify and address gaps in stakeholder representation and needs
4. Communicate information on stakeholder needs
5. Assess availability of existing relevant regional resources
2 Expanded, dependable, and innovative data collection and curation
The primary things MARACOOS will do to achieve this goal:
1. Maintain and enhance infrastructure availability and readiness
2. Identify and incorporate new data acquisition systems based on data product requirements driven by stakeholders.
3. Maintain and enhance data and systems Quality Assurance/Quality Control
4. Ensure and enhance resilient data management and accessible delivery systems
5. Build team capacity for technical staff/expertise
3 Tailored data products and solutions based on stakeholder needs
The primary things MARACOOS will do to achieve this goal:
1. Develop/implement stakeholder-driven approaches to support research to operations/applications and operations/applications to research
2. Develop approaches to coordinate/support user-friendly product development through external partners
3. Leverage partnerships, exchange information, and share best practices to develop user-friendly MARACOOS data products
4Grow a more collaborative and innovative organization
The primary things MARACOOS will do to achieve this goal:
1. Ensure that operational and governance structures enable sound, best practices for management
2. Promote strategic communications
3. Maintain and strengthen relations with allied organizations, partners and funders
4. Expand funding sources
5. Foster team excellence and ensure seamless continuity
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